Before 2013 Prime Scales only had one slogan: Weigh Better. The company were focusing on how to make scales more accurate and more reliable. Partnered with the world’s leading load cell manufacturer, Prime Scales took the advantage of the world-class-quality load cells as well as unique chasing platform design to make their scales perform better than their competition.
In a board meeting of early 2014, the company brought out a question: they have achieved pushing their quality to a high level. What can Prime Scales do to go even further? The company found what they were doing was to get accurate reading of their scales. Is it possible to do something AFTER the customers get the weight readings? According to the marketing reports going back more than 10 years, company found that the need to process the weight data is as important as getting the data itself. So Prime Scales added “Go Beyond” into their slogan and began to work on what happens after the weighing. It can be categorized into two parts: what the customers want to do with the numbers and how to send the data to process. Customers have various needs of the data processing. Some of them just want to save the data into a file. Some of them need to use the data in a formula to calculate. Some of them need to use the data to control different machines… “Can we achieve all these using the micro controller in the indicators? Yes we can, but it is not the best way. We need to increase the memory of the micro controller in large amount and write the firmware from scratch. This will increase the cost of the device by A LOT.”
The best way is to make a good use of resources customers already have: such as computers, smartphones and tablets. “Most of the clients have smart phones, and they want the simplest way to operate their device”, Prime Scales marketing manager noted. With this idea in mind, the company increased their team developing software and applications on computers, smartphones, and tablets in 2014 and made work easier for so many clients. Thanks to the low cost of powerful computers, smartphones, and tablets, the entire customized systems cost just a fraction of sophisticated micro controller systems. PRIME SCALES’ goal is let their high technology time-saving solutions affordable to ANY business.
Prime Scales - Weigh Better, Go Beyond.
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